Association Briefings

MARCH 30, 2021

These newsletters are becoming more and more imperative in taking an association’s brand marketing to the next level, while consistently staying in front of industry professionals and becoming established informational authorities. Digital elitists have tried to “kill” email since 2009. That’s up from $39 last year!

Communications 52

Communications Phoenix Email Marketing Newsletter 52

Freestone

APRIL 11, 2024

Scaling is so important for small organizations with limited marketing resources. Leveraging your marketing automation tools will help infuse dynamic content and create templates that you can then reuse. A perfect time to repurpose content would be in your reoccurring member newsletter.

Content 78

Content Revenue How To Social Media 78

ISAE

SEPTEMBER 7, 2023

Unlocking Growth Potential: The Benefits of Working with a Marketing Agency Whether you run a small business that's just starting out or an established business looking to expand, working with a marketing agency can help unlock your growth potential. Sending out an email newsletter is another great way to encourage engagement.

Marketing 52

Marketing Indiana Newsletter Social Media 52

Association Briefings

AUGUST 23, 2021

After talking to so many associations, we’ve come to realize that there are two main reasons: lack of bandwidth and lack of resources. But for the most part, associations of all sizes and structures already have the necessary tools and resources to start a strong NDR plan. Host a sponsor survey on your social channels.

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

Freestone

MARCH 4, 2024

Focus your association’s marketing strategy on attracting new learners to your continuing education program. To market your program successfully, be sure to highlight your value. Leverage your website, social media, marketing materials, and more to demonstrate the benefits of your continuing education program.

Strategy 52

Strategy Marketing How To LMS 52

Freestone

APRIL 11, 2024

Scaling is so important for small organizations with limited marketing resources. Leveraging your marketing automation tools will help infuse dynamic content and create templates that you can then reuse. A perfect time to repurpose content would be in your reoccurring member newsletter.

Content 52

Content Revenue How To Social Media 52

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. More info/register. Host: HighRoad Solution.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. More info/register. Host: HighRoad Solution.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

MemberClicks

AUGUST 11, 2022

Crafting marketing messaging — emails in particular — should be fun and exciting, not challenging! Take the guess work our of writing event promo email subject lines with our ideas and templates. But first, lets explore email marketing for events, best practices and some stats. How to market your event.

Email Marketing 52

Email Marketing Social Media Price Marketing 52

Aptify

NOVEMBER 5, 2020

Let them know what communications you’ll be sending them, such as your member newsletter, and how often they’ll receive those communications. Direct them to online resources, such as your calendar of events, career center, and online learning courses.

How To 148

How To Newsletter Examples Communications 148

Achieve

DECEMBER 8, 2023

Social media. As you create content, keep in mind that different social media platforms appeal to different demographics. Email marketing. There are so many vital activities that keep your program afloat aside from fundraising, from scheduling classes to holding auditions to supporting students.

Tips 52

Tips Survey Social Media Communications 52

Disciple Media

MAY 24, 2023

Email marketing can be extremely cost-effective. But before you can engage in email marketing you need to have an email subscriber list. In the guide below we’ll cover all aspects of creating an email list that will become an integral part of your growth strategy. Will you use email to augment digital ads?

How To 36

How To Email Marketing Newsletter Discount 36

Achieve

FEBRUARY 2, 2015

When someone signs up for updates or a newsletter, be sure that they get an automatic thank you email. Also think about what you want your thank you email to look like – you don’t want a generic one-sentence plan format text. Be sure you have buttons on your emails that allow your audience to tell the world how amazing you are.

Email Marketing 52

Email Marketing Marketing Software Content 52

Higher Logic

APRIL 24, 2018

Associations and nonprofits are always trying to make more of an impact with less – less money, less staff, less resources. Then, find creative ways to recognize contest winners through your member newsletter, via your community homepage, or by publishing a congratulatory blog post. Advocacy Programs. Event Planning and Hosting.

Tools 225

Tools Software Review Newsletter 225

Higher Logic

JANUARY 31, 2019

Page 4 of this resource includes a great comparison of each generation’s expectations at a glance. And not just because, like, you assume all young folks love wasting away on social media ). Resource: Are You Prepared to Master the Engagement Economy? Your time capsule website and emails are turning them off.

Communications 184

Communications millennials Tips Software 184

MemberClicks

OCTOBER 10, 2023

The typical categories include: Professional/Trade Associations: Platforms where professionals can network, gain resources, and boost their careers. Advocacy Groups: Entities striving for change, whether social, political, or environmental. Cultural Institutions: Museums, art galleries, and theaters enriching community culture.

Software 52

Software Membership Management Newsletter Revenue 52

Higher Logic

FEBRUARY 7, 2019

The scope of those challenges can differ across industries, so in an effort to understand these pain points we turned to Higher Logic’s trusted marketing experts for insight and solutions. Regardless of which type of industry marketer you are – association, corporate, B2B, you name it – you might identify with these challenges.

Marketing 149

Marketing Video Resources Content 149

WBT Systems

JUNE 26, 2017

If your association builds an industry-wide marketing campaign around the challenge, you’ll attract the attention of professionals beyond your membership. They’ll have the opportunity to see what it’s like to be an active member of your community—and you’ll have the opportunity to add them to your email marketing list.

Member Engagement 161

Member Engagement LMS Discount Education 161

Reid All About it

JULY 7, 2023

The weekly list of free educational events and resources for the association community… A month from now, many of us will be at ASAE Annual in Atlanta. Hear about newsletter best practices to increase engagement and curate outside content. That’s why marketing often falls prey to the classic spray and pray model.

Tools 195

Tools Education Newsletter Chicago 195

MemberClicks

DECEMBER 19, 2023

Members provide a recurring donation that lets them access the nonprofit’s resources (such as a museum or park) or community (such as churches or economic development groups). Engagement Tools : Online classes, newsletters, and group workshops. Integrated Marketing : Manage subscriber lists and updates in one place.

Directory 52

Directory Discount Software Tools 52

Disciple Media

FEBRUARY 7, 2024

Whether it’s for educational content, fitness coaching, or exclusive access to resources, the goal is to create an environment where each member feels they are part of something transformative. Use social media, email lists, and other channels to tease what’s coming. But how do you harness this power?

How To 36

How To Social Media Content Price 36

Higher Logic

OCTOBER 12, 2017

Multichannel marketing tools enable simple communication and campaign promotion via email, direct mail, content management, and social media. While you can integrate dedicated marketing software, most CRMs come with built-in tools to get the word out to your supporters. Email automation. List segmentation.

Technology 179

Technology Strategy Software Tools 179

Fonteva

MARCH 19, 2020

They experience strong event turnout and growing engagement through other channels such as social media and discussion boards. Planning and hosting an association event is a resource-intensive initiative. This is the first email marketing design trend on this list. Respect the communication preferences of members.

Tips 52

Tips Recruiting Recruitment Tampa 52

GrowthZone

NOVEMBER 23, 2020

Email marketing. Email marketing. Also available: Learning management system, social community, workflow automation, advertising, media solutions, and mobile event app. . Email marketing. Social media capabilities Certifications. Campaigns and email marketing.

Membership Management 78

Membership Management Software Directory System 78

Association Adviser

AUGUST 11, 2016

According to Laura Taylor , director of online solutions at Naylor Association Solutions, “Associations invest a lot of time and resources into positioning themselves as the content leader in their industry. Mobile readers engage with emails longer than desktop readers do, with 67.1 Increase mobile visits through social media.

Social Media 60

Social Media Newsletter Content Email Marketing 60

Associations Now

AUGUST 27, 2015

Have you spent hours, or maybe days, analyzing what it would take to get more of your social media content to go viral? Well, you might want to spend more time determining how to get your marketing emails to go viral instead, judging by the findings of a new study from email testing and analytics firm Litmus. “We

Marketing 40

Marketing New Jersey Email Marketing Social Media 40

Moving through the Association World

DECEMBER 28, 2010

Here are a few online resources that I used in 2010 that improved my productivity and the way my clients did business. An email marketing tool, MailChimp offers a free account that can be extremely helpful to small associations. It also has many useful integrations with social networks, CRM’s, and other applications.

Resources 28

Resources Social Media Newsletter Email Marketing 28

MemberClicks

APRIL 4, 2023

Give members access to this valuable networking resources that can help them build meaningful relationships with each other. Community-building features such as email updates, shared event calendars, and group workshops. An integrated newsletter to manage subscriber lists and send updates all in one place.

Price 52

Price Directory Membership Management Software 52

Fonteva

DECEMBER 19, 2019

Using a data-driven approach, observe how your members engage with those experiences, including: Social media platforms. Email marketing. Here are some examples of KPIs based on where your members may be currently active: Social media platforms. Email marketing. Live events.

Member Engagement 59

Member Engagement Strategy LMS Class 59

MemberClicks

JANUARY 6, 2022

Here are a few ideas: Send a welcome letter, email, or card Send a welcome package with everything new members need to know Host a welcome event for new members Spotlight new members on your website or in a newsletter Give new members a chance to introduce themselves at your next meeting. Demonstrate membership value via social media.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

MemberClicks

JANUARY 6, 2022

Here are a few ideas: Send a welcome letter, email, or card Send a welcome package with everything new members need to know Host a welcome event for new members Spotlight new members on your website or in a newsletter Give new members a chance to introduce themselves at your next meeting. Demonstrate membership value via social media.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

Guilt by Association

MAY 8, 2010

This post originally appeared in the May 2010 edition of the College of Association Marketing newsletter. More and more, producing breakthrough results in your marketing and communications campaigns depends on your ability to destroy the silos in your organization. Yes, YOUR ability. Business as usual is easy.

Newsletter 40

Newsletter Email Marketing Social Media Strategy 40

Fonteva

SEPTEMBER 19, 2019

Without some sort of management software solution, your association doesn’t have the right resources and tools to consider more pressing matters and long-term goals, such as increasing membership retention and event attendance. Access to a wide variety of relevant resources. Make sure your members have the resources they need.

System 40

System Software Tools Association Management 40

Reid All About it

OCTOBER 11, 2019

The weekly list of free educational events and resources for the association community… Dave Lutz of Velvet Chainsaw Consulting says conferences are missing the boat by offering mostly novice or intermediate content. Seven ways to boost your newsletter open rate. Michael Brenner, Content Marketing Institute ). Host: ASAE.

DC 50

DC Washington Content Education 50

Reid All About it

SEPTEMBER 30, 2022

The weekly list of free educational events and resources for the association community…. Education marketing/sales. WBT Systems examines what learners are really buying and explains how to apply what Godin’s describing to the way you market and sell your association’s educational programs. Newsletter engagement.

Blended Learning 41

Blended Learning Software Education Marketing 41

Achieve

JULY 14, 2022

The best part: Email marketing is inexpensive and likely to result in a high return on investment (ROI). . Despite the rising popularity of other digital channels like social media and. email is not dead! the number of worldwide email users reached 4.2. Welcome Email Series. Email Newsletters.

Newsletter 52

Newsletter Email Marketing Video Cost 52

Fonteva

SEPTEMBER 30, 2019

With features spanning database capabilities, messaging and email tools, accounting and payment systems, and event planning, a top AMS solution is a smart move for practically any group. The time and money that effective software saves leaves you more resources to devote to pursuing your goals and continuing to grow. Targeted emails.

Software 40

Software Association Management Association Software Tools 40